Learn how to manage Promoted Listings campaigns entirely through Webinterpret Advertising, or through a combination of Webinterpret Advertising and on your own. This feature is available for your domestic and international eBay markets.
Topics in this article:
- How to manage Promoted Listings campaigns with Webinterpret only
- How to manage Promoted Listings campaigns with Webinterpret and on your own
How to manage Promoted Listings campaigns with Webinterpret only
Once you start using Promoted Listings (general campaign strategy) with Webinterpret to promote your items and/or Webinterpret items, you must end any original campaigns initiated outside of the Webinterpret Advertising service. Items being promoted using the general campaign strategy can only be promoted once.
If you do not end your open campaigns, Webinterpret will not be able to promote your items and/or Webinterpret items for you.
Note: Do not use the pause option, as your campaigns will still contain these items and they will not be available for promotion.
Webinterpret has enabled an option you can select during the onboarding process to allow us to end any existing campaigns on your behalf. This is the quickest way to ensure your campaigns are able to go live:
You can deactivate this option at any time in Settings:
How to end your active campaigns on eBay:
In eBay, go to your Seller Hub and open the Advertising dashboard. You will be able to see a list of your campaigns at the bottom of the page. Click Edit beside the campaign to open a dropdown menu. Click the End option.
How to manage Promoted Listings campaigns with Webinterpret and on your own
Promoted Listings with a general campaign strategy:
You can continue to run Promoted Listings campaigns with Webinterpret and on your own. However, you need to make sure to not promote your entire inventory. Promoting your entire inventory will cause overlap between the two sources, and we will not be able to successfully launch any campaigns.
Promoted Listings with a priority campaign strategy:
Items can be in multiple campaigns at the same time. In the case they are promoted for the same keyword, eBay peaks the ad with the highest bid.